THE CONFESSION

🌅 Austin’s Market Is Resetting — And Opportunity Is Rising: A 2026 Outlook With Jason Sousa, Realtor

There’s a quiet but powerful shift happening across the Austin and Central Texas real estate market — the kind of shift that doesn’t make headlines with dramatic spikes, but instead signals something far more meaningful: stability, opportunity, and renewed optimism.

As 2025 came to a close, Austin saw home prices soften, inventory rise, and buyers regain breathing room. According to recent reporting, active listings climbed nearly 8% year‑over‑year, giving buyers more options than they’ve had in years, while median listing prices dipped around 8%, creating a more approachable entry point for those who had been waiting on the sidelines.

But here’s the part most people miss:
Even with prices adjusting, Austin’s demand hasn’t disappeared — it’s recalibrating. And that’s exactly where the opportunity lies.

At the Central Texas Growth Forum, industry leaders and economists echoed a shared sentiment: Austin’s long‑term fundamentals remain incredibly strong, and local REALTORS® are increasingly optimistic about the year ahead. Growth in jobs, population, and development continues to outpace national averages, and the region’s economic engine shows no signs of slowing.

So what does this mean for buyers and sellers in 2026?

It means we’re entering a market where strategy matters more than speed, and where the right guidance can turn uncertainty into advantage. Homes that are priced correctly and marketed with intention are still moving — and in many cases, outperforming expectations. Meanwhile, buyers who once felt boxed out by competition now have room to negotiate, evaluate, and make confident decisions.

This is the kind of market where a skilled advisor becomes your edge.

As a full‑time Austin and Central Texas Realtor, I’m seeing this shift play out in real time. Sellers who prepare thoughtfully and position their homes well are attracting strong interest. Buyers who stay informed and act decisively are securing homes at prices that would have been unthinkable two years ago. And across the board, clients are feeling more empowered — not rushed.

Austin isn’t cooling.
It’s balancing.
And in that balance, opportunity is everywhere.

If you’re thinking about making a move in 2026 — buying, selling, or simply exploring your options — I’m here to help you navigate this new chapter with clarity, confidence, and a strategy tailored to your goals.

The market is shifting. Let’s make it work for you.

MOVING TO AUSTIN

🌎 AI touches the real world

Are you familiar with the growing tech company, AppSignal? If not, you're not alone. AppSignal is a growing tech company with a strong reputation for helping software teams achieve their clients' goals. Founded in 2013 in Amsterdam, AppSignal creates tools for developers to keep apps and websites running properly. According to My San Antonio, it had raised $22 million to expand its enterprise. And with that money? They're moving to Texas. Austin, specifically.

Check out the full article here

EVENTS

The event feed is your inbox

See all the events in HAYS, TRAVIS and Williamson counties. Get the download HERE

Takeaway: Have fun and LOVE THIS MONTH!

MY NEWEST LISTING

427 SICKLE LOOP KYLE

This home is basically brand new! Four bedrooms and 3 full bathrooms under $350k in KYLE TX!

Takeaway: This home will not last long, check out the details here

BEST NEW RESTURANT

READY FOR GOOD FOOD?

NEW Texas Roadhouse opens in Kyle TX

The restaurant’s menu features a variety of options, including steaks, ribs, country dinners, burgers and sandwiches.

Takeaway: If you live in Texas and havent been to the Roadhouse, what are you waiting for?

Until next week,
Jason

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